THE BOSS: Why aren’t we selling? I thought we were getting acceptable coverage from the press.
ALICE: It depends on how you look at it. The press wrote about “Uptight Infinity” all the time. Unfortunately they thought the Uptight Infinity user interface was an abysmal train wreck of a failure, and they said so. A lot.
THE BOSS: How much is a lot?
ALICE: So much that we had to drop the code name we were using because of the unfortunate Google connotations.
THE BOSS: I never cared for the name “Public Bus,” but I didn’t realize that was why we dropped it.
ALICE: Apparently when Google notices the terms “Public Bus” and “Abysmal train wreck” on the same page their text ads get a little disturbing.