ALEX: You realize the actual meaning of the “IP” in “IP Address” is “Internet Protocol.”
ALICE: Nobody cares about that. Even the techies who make the Internet work don’t care. We’ve used the term IP Address without bothering to call out the acronym for years.
ALICE: Intellectual property, though… that’s a phrase people remember, and the more we associate it with the web, the better it is for us.
ALEX: Which leads us to your new interpretation of “URL.”
ALICE: “Universally Recognized License.” What about it?