Ubersoft Dot NOT

Ubersoft Dot NOT

CUSTOMER: What IS Ubersoft .NIT, anyway?

ALEX: We’re not really sure. Not yet.

CUSTOMER: What do you mean, you don’t know? You’re the guy who told me about it!

ALEX: Well, Ubersoft doesn’t really decide what a new buzzword means until we’ve convinced the computer news media that it’s a really good idea. Then we randomly pick a new feature and assign it to the name. Once they’ve already endorsed it, it’s too late to back out.

CUSTOMER: I’m getting frightened. That made sense.

ALEX: Maybe you should ease off the tech support calls for awhile.

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