CUSTOMER: Ubersoft??? You actually changed the name of the company to Ubersoft???
ALEX: That's right. The name was chosen to reflect various aspects of our company and what it stands for.
CUSTOMER: You can't be serious. What "various aspects" are you referring to?
ALEX: Ummm... well... you know... it's a reflection of the... ahem... innate superiority of our product...
CUSTOMER: I can't believe you said that with a straight face.
ALEX: Be quiet! They could be listening.